We have Terra's Kitchen's CEO/Co-founder, Mike McDevitt, on the show today. Terra’s Kitchen is a meal prep company out of Baltimore and they are sweeping the nation with their one of a kind meal prep delivery service.
They were founded in 2016 and already have a run rate of $20 million a year. Pretty phenomenal.
Their business model is unique to the industry, which allows them to offer up to 60 different meal choices at a time. Terra's Kitchen is set up in a really interesting way, allowing them to focus heavily on customer acquisition and retention, which is primarily what you’ll hear more about from Mike in a second.
In this episode, you’ll learn:
And so much more.
Mike is an extremely savvy marketer and outstanding business man, and you’ll have plenty to learn from his approach to growing Terra’s Kitchen
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How Adam Smith Can Change Your Life - Russ Roberts